We had a chance to talk to Matthew Hertel of PocketNC at the Bay Area Maker Faire this year. During the conversation, he answered some questions I’d had about the project since I saw it on Kickstarter, and told a cool story while he was at it.
When the Pocket NC 5-axis Tabletop CNC Mill KickStarter came out, I immediately chocked it up as a failure out of the gate. I figured that there would never be a single delivered unit. It just seemed too impossible. The price was too low for a machine with that many large machined aluminum pieces. It had real linear guides. It had a real spindle and housed a beagle bone black running linuxCNC. It just couldn’t be that cheap. Ends up, I’m quite happy to be wrong. Pocket NC is doing well, delivering their first units, and taking new orders.
It’s easy to get jaded with the Kickstarter and IndieGoGo scams that are out there. Or even the disappointing behavior of projects that could be legitimate. People often do failure analysis of companies, but it is also worth investigating what people did right when they are successful.
Lulzbot’s TAZ 6 has been released. Lulzbot’s printers consistently place in the top three of any 3D printing list, and the TAZ 6 will likely be no exception. [James Bruton] was one of the lucky ones who got a review unit, and first looks are promising. The TAZ 6 has the auto bed leveling found in the Lulzbot Mini, and a ‘power tower’ for all the electronics. There are completely unconfirmed rumors (or someone told me and I forgot who) that the power tower will be available separately at some point.
The most impressive circuit we’ve seen this weekmonth year is the dis-integrated 6502. It’s a discrete 6502 CPU, about a square foot in size. It’s slow, but it works. RAM and ROM is easy to make embiggened, which means someone needs to build a dis-integrated 6522 VIA. Who’s game?
[Jeremy Cook] wanted to learn another CAD package, in this case Onshape. Onshape is the ‘first cloud-only CAD package’, which has one huge bonus – you can run it anywhere, on anything – and one huge minus – it’s in the cloud. He designed a bicycle cupholder.
Last week, several thousand Raspberry Pi Zeros shipped out to retailers in the US and UK. For a time, Pi Zeros were in stock in some online stores. Now? Not so much. Where did they all go? eBay, apparently. It’s called arbitrage, and it’s the only risk-free form of investment.
Remember those ‘bed of nails’ toys, that were basically two sheets of plastic, with hundreds of small pins able to make 3D impressions of your face and hands. No, there is no official name for these devices, but here’s a Kickstarter for a very clever application of these toys. You can use them to hold through hole parts while soldering. Brilliant.
You should not pay attention to 3D printers on Kickstarter. Repeat after me: you should not give money to 3D printers on Kickstarter. Here’s a 3D printer on Kickstarter, promising a 3D printer for $74. I own several hats, and will eat one if this ships by next year.
It seems every week we report on Kickstarter campaigns that fail in extraordinary fashion. And yet there are templates for their failure; stories that are told and retold. These stereotypical faceplants can be avoided. And they are of course not limited to Kickstarter, but apply to all Crowd Funding platforms. Let me list the many failure modes of crowdfunding a product. Learn from these tropes and maybe we can break out of this cycle of despair.
Failure Out of the Gate
You don’t hear about these failures, and that’s the point. These are crowd funded projects that launch into the abyss and don’t get any wings through printed word or exposure. They may have a stellar product, an impressive engineering team, and a 100% likelihood of being able to deliver, but the project doesn’t get noticed and it dies. Coolest Cooler, the project that raised $13 million, failed miserably the first time they ran a campaign. It was the second attempt that got traction.
The solution is to have a mailing list of interested people are ready to purchase the moment you launch, and share to everyone they know. Reach out to blogs and news organizations a month early with a press package and a pitch catered to their specific audience. Press releases get tossed. Have a good reason why this thing is relevant to their audience. Offer an exclusive to a big news site that is your target market.
When the Peachy Printer was announced on Kickstarter, it was, by any measure, a game changing product. Unlike other stereolithographic printers like the Form 1 and DLP projector kit printers, the Peachy was cheap. It was also absurdly clever. Instead of using a stepper motor to raise a print out of a vat of resin, the Peachy Printer floated the resin on a vat of salt water. By slowly dripping salt water into this vat, the level of the resin rose up, allowing the galvanometers and laser diode to print the next layer of a 3D object. In our first coverage of the Peachy Printer, everyone was agog at how simple this printer was. It wasn’t a high-resolution printer, but it was a 3D resin printer that only cost $100. Even today, nearly three years after the launch of the Kickstarter campaign, there’s nothing like it on the market.
For the last two years, [Rylan] appeared to have the Peachy Printer in a pseudo-stealth mode. Whispers of the Peachy Printer circled around 3D printer forums, with very little information coming from [Rylan]. For the last year, the Peachy Printer appeared to be just another failed crowdfunded 3D printer. Either [Rylan] didn’t have the engineering chops to take a novel device to market, there were problems with suppliers, or [Rylan] just couldn’t get the product out the door.
In the update published to the Kickstarter campaign, the reason for the failure of Peachy Printer to deliver becomes apparent. The Kickstarter campaign was set up to deliver the funds received – $587,435.73 – directly into [David Boe]’s account. Thirty days after the funds were received, [David] had spent over $165,000. In just over three months, all the Kickstarter funds, save for $200,000 transferred into the Peachy Printer corporate account, were spent by [David].
With no funds to complete the development of the Peachy Printer, [Rylan] looked into alternative means of keeping the company afloat until Kickstarter rewards had shipped. Peachy Printer received two government grants totalling $90,000 and $135,000. In March of 2015, one of [Rylan]’s family members loaned $50,000 to Peachy Printer. A plan to finance the delivery of Kickstarter rewards with new sales – a plan that is usually looked down upon by Kickstarter backers – was impossible, as cost and time required of certifying the laser in the Peachy Printer would have put the company in the red.
Right now, [Rylan] and the Peachy Printer are pursuing repayment from [David Boe], on the basis that Kickstarter reward money is still tied up in the construction of a house. Once the house is complete, the bank will disburse funds from the construction mortgage, and funds can then be transferred from [David] to Peachy Printer.
In all, the Peachy Printer is a mess, and has been since the Kickstarter funds were disbursed to [David]. There is – potentially – a way out of this situation that gets Peachy Printers into the hands of all the Kickstarter backers if the mortgage construction funds come through and production resumes, but that’s a lot of ‘ifs’. Failed Kickstarter projects for 3D printers are nothing new, but [Rylan]’s experience with the Peachy Printer is by far the most well-documented failure of a crowdfunding project we’ve ever seen.
The Internet Archive has a truck. Why? Because you should never underestimate the bandwidth of a truck filled with old manuals, books, audio recordings, films, and everything else the Internet Archive digitizes and hosts online. This truck also looks really, really badass. A good thing, too, because it was recently stolen. [Jason Scott] got the word out on Twitter and eagle-eyed spotters saw it driving to Bakersfield. The truck of awesome was recovered, and all is right with the world. The lesson we learned from all of this? Steal normal cars. Wait. Don’t steal cars, but if you do, steal normal cars.
In a completely unrelated note, does anyone know where to get a 99-01 Chevy Astro / GMC Safari cargo van with AWD, preferably with minimal rust?
[Star Simpson] is almost famous around these parts. She’s responsible for the TacoCopter among other such interesting endeavours. Now she’s working on a classic. [Forrest Mims]’ circuits, making the notebook version real. These Circuit Classics take the circuits found in [Forrest Mims]’ series of notebook workbooks, print them on FR4, and add a real, solderable implementation alongside.
Everyone needs more cheap Linux ARM boards, so here’s the Robin Core. It’s $15, has WiFi, and does 720p encoding. Weird, huh? It’s the same chip from an IP webcam. Oooohhhh. Now it makes sense.
Here’s some Crowdfunding drama for you. This project aims to bring the Commodore 64 back, in both a ‘home computer’ format and a portable gaming console. It’s not an FPGA implementation – it’s an ARM single board computer that also has support for, “multiple SIDs for stereo sound (6581 or 8580).” God only knows where they’re sourcing them from. Some tech journos complained that it’s, “just a Raspberry Pi running an emulator,” which it is not – apparently it’s a custom ARM board with a few sockets for SIDs, carts, and disk drives. I’ll be watching this one with interest.
What if we could reduce the cost of a photopolymer resin-based 3D printer by taking out the most expensive components — and replacing it with something we already have? A smartphone. That’s exactly what OLO hopes to do.
A resin-based 3D printer, at least on the mechanical side of things, is quite simple. It’s just a z-axis really. Which means if you can use the processing power and the high-resolution screen of your smart phone then you’ve just eliminated 90% of the costs involved with the manufacturing of a resin-based 3D printer. There are a ton of designs out there that use DLP projectors to do just this. (And there have been open-source designs since at least 2012.)
The question is, does it work with a cellphone’s relatively weak light source?
Just over a year ago, Particle (formerly Spark), makers of the very popular Core and Particle Photon WiFi development kits, released the first juicy tidbits for a very interesting piece of hardware. It was the Electron, a cheap, all-in-one cellular development kit with an even more interesting data plan. Particle would offer their own cellular service, allowing their tiny board to send or receive 1 Megabyte for $3.00 a month, without any contracts.
Thousands of people found this an interesting proposition and the Electron crowdfunding campaign took off like a rocket. Now, after a year of development and manufacturing, these tiny cellular boards are finally shipping out to backers and today the Electron officially launches.
Particle was kind enough to provide Hackaday with an Electron kit for a review. The short version of this review is the Electron is a great development platform, but Particle pulled off a small revolution in cellular communications and the Internet of Things