Oreo separators Episode 2 chucks food at your face

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Here’s a portable, well-built Oreo separator that still manages to border on ridiculous. Instead of just ditching the creme filling, it dispenses the cookie and the creme separately. Ostensibly the two creators like different things. One enjoys the cookies while the other only likes the creme. Of this division was born the professional-looking snack divider.

Unlike the hatchet-based system shown off in the first episode this machine has a hopper into which several Oreos may be loaded. The demo cookie is like none we’ve seen before because the top portion is pushed off as if it took no effort at all. The creme is then softened with a stream of hot air before the gooey creme is blasted into the other creators face. Some of it may even have entered his mouth. The final step ejects the remaining chocolate cookie by launching it straight up into the air.

Our favorite part of the video after the break is the “DO NOT ATTEMPT” subtitle that flashes on the screen whenever the apparatus is launching food into the guys’ mouths.

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Oreo-creme hater builds Rube Goldberg CNC router to remove the Stuf

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Look, we understand the need to find a project to occupy your time and interest. So we’re not going to ask the wrong question (why?) for this one. This guy hates the creme that connects the chocolate cookies to make an Oreo. So he built a complicated system to separate the cookies and remove the creme. Check out the video after the break for a hardware overview (where we catch a glimpse of an Arduino RBBB) and a complete demonstration.

Although the project is a marketing gimmick for the company, we really love the fun they had making the video and the device actually works! Drop a cookie in the chute and it will be lifted into position for cleaving with a hatchet (we’re unsure what the string mechanism on the hatchet is for). The two pieces are then grabbed by some servo-powered grippers and transferred to a CNC router bed where a Dremel tool removes the residual creme before dumping the cookies out into your hand.

Once again, marketers should take note of this style of advertising. Notice the two main features achieved here: including a product in something we’re genuinely interested in and not being annoying (we’re looking at you Head-On).

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