You Wouldn’t Steal A Font…

In the 2000s, the DVD industry was concerned about piracy, in particular the threat to their business model presented by counterfeit DVDs and downloadable movies. Their response was a campaign which could be found embedded into the intro sequences of many DVDs of the era, in which an edgy font on a black background began with “You wouldn’t steal a car.. “. It was enough of a part of the background noise of popular culture that it has become a meme in the 2020s, reaching many people with no idea of its origins. Now in a delicious twist of fate, it has been found that the font used in the campaign was itself pirated. Someone should report them.

The font in question is FF Confidential, designed by [Just van Rossum], whose brother [Guido] you may incidentally know as the originator of the Python programming language. The font in the campaign isn’t FF Confidential though, as it turns out it’s XBAND Rough, a pirated copy of the original. What a shame nobody noticed this two decades ago.

It’s a bit of fun to delight in an anti-piracy campaign being caught using a dodgy font, but if this story serves to tell us anything it’s that the web of modern intellectual property is so labyrinthine as to be almost impossible to navigate without coming a cropper somewhere. Sadly the people caught out in this case would be the last to call for reform of the intellectual property environment, but as any sane heads would surely agree, such reform is overdue.

If copyright gives you a headache, here’s our take on it.

34 thoughts on “You Wouldn’t Steal A Font…

  1. Intellectual property isn’t real in the first place. Copyright and patents should be abolished. No one should be granted an artificial monopoly over anything just because they made it first. Monopolies are bad, remember?

    1. which basically takes the incentive out of building anything or creating anything. if it weren’t for the profit motive involved with patents, we wouldn’t have even got to the steam age.

      why put years of your life into inventing something, if 30 seconds after you show it someone comes along and steals it?

      1. Innovation and products would still happen, for sure.

        This thing is happening inside China and it is just their normal standard. Strong ones will survive and those who loose, start over.

        1. Yeah, this. The guys currently manufacturing the components for the modern world don’t seem to care about intellectual property, and it works for them. Why should I care about it either? Patents slow down progress.

          1. They don’t care about IP because US, Japanese, and Korean companies do the innovation for them. That works for them!

            Doesn’t work so well for most of the companies who do the development, and doesn’t work so well for indies who create something cool and stick it on tindie only to have it appear on AliExpress for a fraction of the cost. And it’s not just tech; fashion, dice, keycaps, … you name it.

            Doesn’t work so well for manufacturers who can’t trust the quality of the parts they buy because of supply chains being flooded with fakes.

            And whilst they like the cheap, it also doesn’t work so well for consumers who often struggle to find genuine product to buy, meaning they can’t support the original devs when they want to, and they often end up buying badly made unsafe goods.

        2. Incorrect,
          China has both patents and copyrights.

          The China National Intellectual Property Administration issued over 1 million invention patents, over 2 million utility patents, and almost 700k design patents in 2024 alone.

          They just have very lax enforcement of FOREIGN patent and copyright laws.

      2. Even if you only invent things for the sake of money (which is lame, and you’re probably a bad inventor), who’s to say that the guy copying you is any good? You’ve got the practice at making the thing, because you designed it. Out-compete him in the market! Don’t abuse the force of law to grant yourself an unfair advantage.

        1. That’s great on theoretical paper, but people with deeper pockets and/or slave wage labor available don’t exactly constitute a level playing field.

          Physical products have actual costs.

          Deeper pockets, all else being equal, in your own territory can manufacture at less cost using existing facilities that you might have to build. Or you might sub out the work at a price higher than you could achieve with your own facility. So, they have a meaningful advantage. Or, they could manufacture, sell at cost or a loss until you have to close up shop because you now can’t sell your product that you spent years of time and barrels of money to develop.

          Relative slave wage labor from a different market can similarly render your price entirely non-competitive. If one chooses to support forced labor under despotic leaders, one could maybe sub out their manufacturing to that low wage service provider. That puts the product owner in the position of possibly/probably being party to what their ethics would consider to be human rights violations.

      3. why put years of your life into inventing something

        This isn’t a thing that happens. Individual inventors can’t afford patents nor can they afford to defend those patents if someone were to infringe upon them.

        They’re 10s of thousands of dollars

        1. Most patents run $8-15K in patent attorney fees.
          The actual patent fees for small entities are reduced and if you qualify as a microentity (named on fewer than 4 existing patents and have a gross income below $241K) the fees are trivial.

          I paid no attorney fees getting my first two patents, Self wrote. I paid around $2-3K in total fees for each, that includes search, initial filing, examination, and issuance.

          Once they were issued I ended up hiring an attorney to handle the licensing negotiation/agreements. I spent a little over $10K in total licensing two patents to two separate companies.

          That firm handled my next two patents, start to finish through licensing. My third patent set me back $35K. I had been named previously on a patent issued through an employer so my fourth personally granted patent I didnt qualify for reduced microentity rate but still qualified as a small entity. The government fees are double the microentity rate but my total cost ended up only slightly higher than my third coming in at $37K.

          Now I cant argue that enforcing patents is far too costly for most individuals.One company that is the assignee of one of my patents has spent over a million in legal fees dealing with a competitor who is infringing on 3 of the claims of the patent they own. Ive never messed with any of that beyond giving testimony in court.

          I identify problems in industry, find solutions through rigorous experimentation, patent my results, and target manufacturers already engaged in that sector with the opportunity to license my technology and hire me on a consultancy basis to integrate, implement, and maintain them into their production lines. Without patent protection Id just be a guy trying to get hired with a few notebooks of good ideas, hoping not to get screwed out of them.

      4. ” if it weren’t for the profit motive involved with patents”

        Wrong. As soon as James Watt got his patent, innovation stood still for 20 years. Source: Against Intellectual Monopoly, Boldrin & Levine.

      5. no it doesn’t. Many MANY things are created even without patents. (Seat belts, computer mice, the internet, penicillin, xrays, ballpoint pens, the coke recipe, etc) Its arguable that patents and IP restrict innovation in far more cases than they protect it for the few with the resources to actually wield the tools and utilize their power.

        1. CocaColas recipe was not patented. It is not protected, you can clone cocacola as closely as you can and market your own cola. They choose to rely upon its status as a trade secret which does not require them to disclose it in a patent which would have long expired leaving their recipe in public domain.

          The internet, as a general concept and infrastructure, was not patented. While individual components and technologies like TCP/IP have been patented, the core concept and architecture of the internet is not subject to patent ownership.

          But beyond that, youre wrong.

          The earliest documented seat belt patent was awarded in 1885 to Edward J. Claghorn. While Volvo patented the three-point seat belt in 1959
          The computer mouse was patented in 1970. The patent application was filed in 1967 and granted in 1970 under the title “X-Y position indicator for a display system”. The invention was by Douglas Engelbart
          Alexander Fleming discovered penicillin in 1928, but did not patent it. In 1940, Howard Florey and Ernst Chain isolated and purified penicillin, and obtained a patent for its production process in the United Kingdom. In 1945, Andrew Moyer obtained a patent for a method of mass-producing penicillin in the United States.
          X-rays were patented soon after their discovery. While Wilhelm Conrad Roentgen discovered X-rays in 1895, the first patent application was filed by Siemens & Halske in 1896
          The first patent for a ballpoint pen was granted to John J. Loud on October 30, 1888.

    2. the problem isn’t the people that made it, those are the innovators the system was intended to help. its the 2nd..Nth party rights holders who plan to profit forever on work they didn’t do. i dont think either should be a commodity that can be traded, nor do i think either should outlive the original filer. im still ok with that filer being a company, in which case if the company folds, the copyright/patent expires.

  2. So font ‘s property is annoying, same for copyrighted catchy phases, I mean anyone can spend some weeks being creative and making a cool font and when is finally ready ,you discover that someones has the rights of a very similar font. Saying it happens only in China is silly or politically biased.

    1. Well that seems like a simple loophole. Write a script that scrapes copyrighted font files, converts them to OTF format, and republishes them as public domain. If I knew that file conversion was sufficient I’d have been using “free for personal” fonts in commercial projects years ago.

  3. Is it irony or just sad? Not too long ago, I’ve learned the music used was inspired, as they didn’t want to pay for the original. Only to underpay the artist as they lied about how the music was going to be used. At this moment, I wouldn’t be surprised if the idea, clips, or other parts are stolen as well.

  4. I never bought a (standalone) DVD player, simply because of the non skippable menu’s and ridiculous piracy accusations. I waited though them once or twice at a friends house, (while searching the fridge for fresh beer). As a result, pirated copies were my only option, and I only got a sniff of the “you would not steal” campain though secondary sources, as all that nonsense was already removed from torrents, or ignored by PC movie player software. “De-CSS” was a bit of a thing for some time back then :)

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