Look, we understand the need to find a project to occupy your time and interest. So we’re not going to ask the wrong question (why?) for this one. This guy hates the creme that connects the chocolate cookies to make an Oreo. So he built a complicated system to separate the cookies and remove the creme. Check out the video after the break for a hardware overview (where we catch a glimpse of an Arduino RBBB) and a complete demonstration.
Although the project is a marketing gimmick for the company, we really love the fun they had making the video and the device actually works! Drop a cookie in the chute and it will be lifted into position for cleaving with a hatchet (we’re unsure what the string mechanism on the hatchet is for). The two pieces are then grabbed by some servo-powered grippers and transferred to a CNC router bed where a Dremel tool removes the residual creme before dumping the cookies out into your hand.
Once again, marketers should take note of this style of advertising. Notice the two main features achieved here: including a product in something we’re genuinely interested in and not being annoying (we’re looking at you Head-On).