If you ever look at projects in an old magazine and compare them to today’s electronic projects, there’s at least one thing that will stand out. Most projects in “the old days” looked like something you built in your garage. Today, if you want to make something that rivals a commercial product, it isn’t nearly as big of a problem.

For example, consider the picture of this project from Popular Electronics in 1970. It actually looks pretty nice for a hobby project, but you’d never expect to see it on a store shelf.
Even worse, the amount of effort required to make it look even this good was probably more than you’d expect. The box was a standard case, and drilling holes in a panel would be about the same as it is today, but you were probably less likely to have a drill press in 1970.
But check out the lettering! This is a time before inkjet and laser printers. I’d guess these are probably “rub on” letters, although there are other options. Most projects that didn’t show up in magazines probably had Dymo embossed lettering tape or handwritten labels.

Of course, even as now, sometimes you just make a junky looking project, but to make a showpiece, you had to spend way more time back then to get a far less professional result.
You notice the boxes are all “stock,” so that was part of it. If you were very handy, you might make your own metal case or, more likely, a wooden case. But that usually gave away its homemade nature, too. Very few commercial items come in a wooden box, and those that do are in fine furniture, not some slap-together box with a coat of paint.
The Inside Story

The insides were also a giveaway. While PC boards were not unknown, they were very expensive to have produced commercially. Sure, you could make your own, but it wasn’t as easy as it is now. You probably hand-drew your pattern on a copper board or maybe on a transparency if you were photo etching. Remember, no nice computer printers yet, at least not in your home.
So, most home projects were handwired or maybe wirewrapped. Not that there isn’t a certain aesthetic to that. Beautiful handwiring can be almost an art form. But it hardly looks like a commercial product.
Kits
The best way to get something that looked more or less professional was to get a kit from Heathkit, Allied, or any of the other kit makers. They usually had nice cases with lettering. But building a kit doesn’t feel the same as making something totally from scratch.
Sure, you could modify the kit, and many did. But still not quite the same thing. Besides, not all kits looked any better than your own projects.
The Tao
Of course, maybe we shouldn’t emulate commercial products. Some of the appeal of a homemade product is that it looks homemade. It is like the Tao of Programming notes about software development:
3.3 There was once a programmer who was attached to the court of the warlord of Wu. The warlord asked the programmer: “Which is easier to design: an accounting package or an operating system?”
“An operating system,” replied the programmer.
The warlord uttered an exclamation of disbelief. “Surely an accounting package is trivial next to the complexity of an operating system,” he said.
“Not so,” said the programmer, “When designing an accounting package, the programmer operates as a mediator between people having different ideas: how it must operate, how its reports must appear, and how it must conform to the tax laws. By contrast, an operating system is not limited by outside appearances. When designing an operating system, the programmer seeks the simplest harmony between machine and ideas. This is why an operating system is easier to design.”
Commercial gear has to conform to standards and interface with generic things. Bespoke projects can “seek the simplest harmony between machine and ideas.”
Then again, if you are trying to make something to sell on Tindie, or as a prototype, maybe commercial appeal is a good thing. But if you are just building for yourself, maybe leaning into the homebrew look is a better choice. Who would want to mess with a beautiful wooden arcade cabinet, for example? Or this unique turntable?
Let us know how you feel about it in the comments.
Are those from “Popular Electronics” photos or are they drawings ? Or photos and hand retouched in darkroom ?
They are photos but scanned.
Preparing instrument photos for magazine illustration is probably worthy of a Hackaday post all by itself! There is (or was) an enormous amount of work to produce an image that looked good in print. And yes, plenty of hacks too, like dodging and burning, process chemistry tweaks, partial and double-exposure hacks, unsharp masking, and others. That’s even before you get into the halftone masks and lith film.
We had a drill press in the basement in 1970 – what’s the big deal?? Yes rub on or stick on letters were a pain
Water transfer lettering was also a thing, as found in many an Airfix-type model kit of the era.
But to really use waterslide paper you still have to letter on it somehow… so if you wanted something custom, it was a big pain.
All relative. If you were accustomed to handwriting everything instead of typing it out on a computer, drawing nice looking letters wasn’t such a big deal.
On the psychological side of it, what is “pain” to do is different depending on whether you’ve done it or not. It used to be thought that people are “learned helpless”, where conditions cause a kind of permanent depression and pessimism that suppresses innovation and effort. It turns out people are generally born with the assumption of helplessness – that doing something new or different is not possible or at least too hard – until something or someone proves you can.
Knowing this, it’s easy to recognize the reluctance of a person who has not tried, or is unaccustomed to doing something, and the casual ease of a person who has and doesn’t mind picking up a 00 brush to paint lettering freehand directly on their project box.
Another difference between people is the fear of failure. You tend to hold your painstakingly crafted project to such a high value that you’re afraid to mess it up, to make it less than perfect, so you’re afraid of using methods that might fail. Meanwhile the other type of person is equally if not more interested in the method of making, and isn’t afraid to start the whole thing over if they mess it up. They get results because they’re not afraid of the work and enjoy coming up with new ways of doing stuff, while you’re there sitting and procrastinating about how difficult it is to get nice vinyl cut stencils for the front panel.
Yeah I didnt get the “less likely” comment either. Far MORE people were using manual and power tools in their day to day lives in the 70s than today. I remember having to go to my uncles place the next town over because my dad didnt have a metal lathe and he did, But a drill press? I cant remember any of my fathers friends, or my friends dads garages NOT having a drill press. Theyre one of the most basic powertools.
In a pinch, just fixing your drill on the end of a 2×4 plank that was pivoted at the other end with a door hinge would go down straight enough to drill a good hole.
I mean, it’s technically going down in an arc, but for the 1-2 mm you needed to drill the angular error is negligible.
The only reason those kits look unpolished is the ugly side of the boxes were picked. Many commercial products used the same or similar boxes.
I think you are doing a disservice to commercial offerings. Many of them were made the same way as the hobby stuff back then. I think you are conflating ‘mass-produced’ and ‘commercial’. I personally would rather have something be sturdy and useful, what it looks like is secondary.
It may be well and good to have a polished look, but if it is e-waste from the moment it leaves the factory there is no point. Many people feel the same way, look at the resurgence in ‘artisan’ items. These have their own problems, many look worse than necessary as a ‘vibe’. Not sure which is worse, poor build quality due to inexperience or on purpose.
Actually, those were P-Box kits (see the link) and they were made to look like that. I am not sure what you mean by disservice. I’m saying that not all kits looked polished although many did. But very few homebrew items back then would have passed for commercial. Now days, you can put in just a little effort and make something that most people would mistake for a commercial project. By the end, though, I muse if you really want to or not? In the end, it is a personal choice.
I’m just pointing out that many commercial products used these boxes in past. If the bench tester had used a formed side and put the ‘hatch’ side down you wouldn’t be able to tell it wasn’t a commercial product. The small metal box would have similarly looked a lot more polished using a plain side instead of one busied by the folded edges (or if the folds had been inside).
This post just took me aback because in my mind putting it in a project box means it is ready to sell commercially. Back when I was re-using every zip tie that I happened to find and buying my adhesives at the dollar store a project box is a straight luxury, bizarre to think they would be looked down upon. But I suppose people look down on a stripped out pickup specification, preferring a ‘loaded’ KIA with a high chance of engine failure before it hits 10 years.
To clarify, I have vivid memories of car and RC battery chargers and train set speed controllers using similar boxes.
I remember, and still have, lots of 1950’s-60’s stuff that was a rough steel box with a curved phenolic cover that wrapped over the entire box and made it look nice. I don’t know about RC battery chargers but that was definitely the case for kids’ toys that needed or had mains power associated with them.
Commercial custom industrial control panels (for example) still look like someone put them together in a shop.
Because they did.
Standards for commercial consumer products have changed.
Some of the commercial stuff looked fairly ‘hobby grade’ back then.
It’s easier to fake an injection molded enclosure now, but stacked laser cut plastic still exists.
Just like (aluminum extrusions/plain plastic boxes/industrial panels) existed back then.
Not all kits were or are equal.
Note this commercial project from the 1970s: https://www.etsy.com/listing/1895276851/mrc-model-501-throttlepack-ho-train
I just grew up in a world where a ‘project box’ didn’t necessarily say ‘diy’. In fact this kind of product was popular through the late 90s and possibly mid 2010s for some products.
“So, most home projects were handwired or maybe wirewrapped.”
Hey, now that was fun especially if one had good tools for it.
this article sure made me appreciate my $60 drillpress and $170 3d printer. between them, i have completely stopped making enclosures out of layered cardboard with masking tape and hot melt glue
thank you chinese factories! fantastically affordable tools are such a big part of my life
I have found out recently that using cardboard and copper tape are actually awesome for circuit prototyping, because you can patch it as needed and the ground plane is solid. Meanwhile with 3D printer I always have to print a sketch and even that can take multiple hours… before I realize I was off by 2mm and have to hit the CAD again. If only physical was as easy as digital.
Why would that matter to the case? It’s easier to drill a small hole in a precise location with an eggbeater drill than with a big wobbly drill press meant for much heavier work. People think the drill press is better because it’s not your shaking hands doing the work, but the difficulty of fixing the work in the precise spot and dealing with the runout of the drill is going to be more fiddly.
Know your tools and how to use them is better than having fancier tools.
Perhaps a corollary of sorts: a good center punch is one of the most underrated and underappreciated tools that everyone should have and know how to use.
Even if you think you don’t need it because you have a nice drill press.
side note, and still a source of personal embarrassment years later: you should also know what a nice metal scribe looks like and how to distinguish it from a punch, lest you have to explain to the machinist why their extremely nice and fancy scribe is suddenly very dull.
Opinions divide on whether you’re supposed to or prohibited from using a calipers as a scribing tool.
A good alternative is a block of wood or soft metal that you’ve pre-drilled with a hole the size of your starting bit, which you place over the hole location and clamp it to the piece you’re about to drill. For drilling patterns, you can pre-drill a stencil on a piece of plastic or other soft material.
On the other hand, the collar nut on a panel switch is going to hide your crimes. An oversized hole or a bit of filing with a round file lets you nudge the switches around so they line up perfectly. That’s another thing: accuracy where accuracy matters.
I cut my teeth on Doug DeMaw articles in back issues of QST, so that’s the aesthetic that I aspire to now. Homemade aluminum boxes, spray paint, and embossed Dymo labels are part and parcel to just about everything I build. No one will ever mistake any of my projects for commercial products, and I’m okay with that.
You also had PCB masking tape – very narrow stretchy tape that you could just bend around corners – and sheets of round and square stickers for the soldering pads. And a sharpie to fill in the gaps, or a dot of nail varnish. When Xerox machines came along, you could run a copy of your hand-drawn sheet on a piece of transparency once or many times to build up the density (good luck with alignment).
One thing that was commonly available were photographic enlargers.
https://en.wikipedia.org/wiki/Enlarger
Every well equipped school had a photo lab – our public library had a photo lab – so you might draw your design on a whole big sheet of paper, photograph it, develop the film, and then expose the board with it. A bit of lens distortion didn’t matter with through-hole components and hand soldering. Developing your own black and white photographs was a popular hobby, so there were no shortage of materials and people who knew how to do it.
There were solutions that made it relatively easy – faded from memory since we haven’t needed them for a very long time now.
Also, if you were into the arts and media, that’s another way you could print stuff like your amateur newspaper or flyers with graphics if you wanted more copies or better copies than a ditto machine could handle. Whatever you could photograph, with sufficient contrast, you could etch on a sheet sized copper board and then use that to press pages.
Stencil plates, commonly sold in book and paper shops. Commonly used for engineering drafts. You had a variety of sizes and fonts, also for other shapes and symbols. It was quick and easy, especially for the engineering stencils since there were also pens and markers that fit the stencil grooves exactly, and for finer lettering and fonts you had thinner plates or sheets that let you get in the corners. The little gap or break in the letter shape that was left over was filled in by hand.
Then there was silkscreen printing, which is modestly more complicated and a bit more fiddly but still pretty easy if you’re good with a razor blade. I’ve done it myself.
Linoleum plates could be used to carve a stamp – that was also something we learned in primary school arts class. The letters could be lifted from newspaper clippings by wax copies, because the oil based ink would stick to a piece of paper rubbed with a candle and then rubbed onto the newspaper with a penny. When you took that piece of waxed paper to the linoleum sheet and rubbed on the back, it would create a shadow of the image you wanted to copy, so you could then carve around it. Or you could just freehand it.
Or, you would probably wax the linoleum sheet directly and then rub the ink onto that, because you needed the image in reverse to stamp it the right way around.
Nice article !
I still have a Dymo label gun and some label rolls from my father somewhere in the junk room…
Memories !
I once needed a logo on a plastic box, so I put some tape on it, drew the logo on the tape with a marker and then cut the shape out with a sharp knife, then used the tape as the stencil to make the lines crisp.
I had that exact red Radio Shack AM radio kit that’s in the first picture, cat. no. 28-102 I believe, and also that exact Dymo label maker (still have it); but when I wanted professional-looking lettering on my projects, I’d use dry transfer lettering. I did get my lettering sheets out for a project a couple of months ago, and found that after sitting for 45 years, it wasn’t any good anymore.
Yep, that radio kit is on page 116 of this 1971 Radio Shack catalog:
https://www.radioshackcatalogs.com/flipbook/1971_radioshack_catalog_ver1.html
Wow the nostalgia there is powerful!
We are absolutely spoiled these days, the options available to home constructers areind boggling to someone who grew up building things into folded aluminium or ABS boxes and struggling to make them look nice.
Having said that, I’d love to be able to easily buy some of those aluminium boxes these days, they’re pretty much unobtainable and I wish I’d stocked up on them.