Every few years, someone pushing a startup to investors comes up with an acronym or buzzword which rapidly becomes the new hotness in those circles. One of the most pernicious is “as a Service,” which takes regular things and finds a way to charge you a regular fee to use them.
Automotive companies just absolutely loved the sound of this, and the industry is rapidly moving to implement subscription services across the board. Even if there’s hardware in your car for a given feature, you might find you now need to pay a monthly fee to use it. Let’s explore how this came about, and talk about which cars are affected. You might be surprised to find yours already on the list.
Continue reading “New Cars Will Nickel-and-Dime You – It’s Automotive As A Service”