The computer business in 1984 was a bizarre mix of hobby-level companies, a few small companies that had made it big, and a lot of big companies starting to take notice of personal computers. Plenty of money followed, which led to strange products and even stranger ads. [Such Bad Tech Ads] reveals a very bad ad from that time for a product we have barely heard of: the Spartan. The Spartan’s job was to convert your Commodore 64 so it could run Apple ][ software. The ad campaign had, inexplicably, a mime. We think. Or maybe a clown. Hard to say.

On the face of it, the Spartan might not be a bad idea. In 1984, there was plenty of Apple software. Well, relatively, anyway. But a Commodore computer was far cheaper. Other conversion kits like the Intel Inboard/386 managed to find some success in the market later. The problem, outside of strange ads, was one of timing.

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