Surfboard Industry Wipes Out, Innovation Soon Follows

For decades, Gordon Clark and his company Clark Foam held an almost complete monopoly on the surfboard blank market. “Blanks” are pieces of foam with reinforcing wood strips (called “stringers”) in a rough surfboard shape that board manufacturers use to make a finished product, and Clark sold almost every single one of these board manufacturers their starting templates in the form of these blanks. Due to environmental costs, Clark suddenly shuttered his business in 2005 with virtually no warning. After a brief panic in the board shaping industry, and a temporary skyrocketing in price of the remaining blanks in existence, what followed next was rather surprising: a boom of innovation across the industry.

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