Join us Wednesday at noon Pacific time for the Marketing and Selling Hardware Hack Chat with Shawn Hymel!
It may not be every hardware hacker’s dream, but a fair number of us harbor fantasies of thinking up the Next Big Thing and kissing the day job goodbye forever. It’s an understandable dream and a laudable goal, but as they say, a goal is a dream with a plan and a deadline. What’s your plan for turning your project into a marketable product? Chances are good you don’t have one, and if you ever expect to get to your goal you’re going to need one.
Shawn Hymel is an engineer who led several marketing campaigns for Spark Fun and recently shared his thoughts on marketing with attendees of the first-ever KiCon conference in Chicago. He’ll be dropping by the Hack Chat to talk about everything you ever wanted to know about marketing your hardware projects but were afraid to ask.

Our Hack Chats are live community events in the Hackaday.io Hack Chat group messaging. This week we’ll be sitting down on Wednesday, May 8 at noon Pacific time. If time zones have got you down, we have a handy time zone converter.
Click that speech bubble to the right, and you’ll be taken directly to the Hack Chat group on Hackaday.io. You don’t have to wait until Wednesday; join whenever you want and you can see what the community is talking about.


It all began when the kids were taken to a local fab lab at the École Polytechnique and made some laser-cut napkin holders from plywood for personal use. Later, they decided to design, manufacture, and sell them at the Ottawa Maker Faire. Money for the plywood came from piggy banks, 23 different designs made the cut, and a total of 103 rings were made. A display board and signs made from reclaimed materials rounded out the whole set.