psychology

11 Articles

I Hear You Offer WiFi

September 22, 2018 by 13 Comments

We are swimming in radio transmissions from all around, and if you live above the ground floor, they are coming at you from below as well. Humans do not have a sensory organ for recognizing radio signals, but we have lots of hardware which can make sense of it. The chances are good that you are looking at one such device right now. [Frank Swain] has leaped from merely accepting the omnipresent signals from WiFi routers and portable devices to listening in on them. The audio signals are mere soundwaves, so he is not listening to every tweet and email password, merely a representation of the data’s presence. There is a sample below the break, and it sounds like a Geiger counter playing PIN•BOT.

We experience only the most minuscule sliver of information coming at us at any given moment. Machines to hack that gap are not had to find on these pages so [Frank] is in good company. Magnetosensory is a popular choice for people with a poor sense of direction. Echolocation is perfect for fans of Daredevil. Delivering new sensations could be easier than ever with high-resolution tactile displays. Detect some rather intimate data with ‘SHE BON.’

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Social Engineering By Railways

June 7, 2018 by 29 Comments

Where do you travel every day? Are there any subtle ploys to manipulate your behavior? Would you recognize them or are they just part of the location? Social engineering sometimes gets a bad rap (or is it rep?) in the mainstream, but the public-facing edge of that sword can keep order as it does in Japanese train stations. They employ a whirlwind of psychological methods to make the stations run like clockwork.

The scope of strategies ranges from the diabolical placement of speakers emitting high-frequency tones to discourage youthful loitering to the considerate installation of blue lights to deter suicides. Not every tactic is as enlightened as suicide prevention, sometimes, just changing the grating departure buzzer to a unique tune for each station goes a long way to relieving anxiety. Who wants to stand next to an anxious traveler who is just getting more and more sweaty? Listen below the break to hear what Tokyo subway tunes sound like.

Maybe you can spot some of these tricks where you live or something similar can ease your own commute. Perhaps the nearest subway has a piano for stairs or a 3D printing cyborg.

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Cat Feeder

Hack Your Cat’s Brain To Hunt For Food

August 8, 2015 by 55 Comments

This cat feeder project by [Ben Millam] is fascinating. It all started when he read about a possible explanation for why house cats seem to needlessly explore the same areas around the home. One possibility is that the cat is practicing its mobile hunting skills. The cat is sniffing around, hoping to startle its prey and catch something for dinner. Unfortunately, house cats don’t often get to fulfill this primal desire. [Ben] thought about this problem and came up with a very interesting solution. One that involves hacking an electronic cat feeder, and also hacking his cat’s brain.

First thing’s first. Click past the break to take a look at the demo video and watch [Ben’s] cat hunt for prey. Then watch in amazement as the cat carries its bounty back to the cat feeder to exchange it for some real food.

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Hack Your Customer Service Rep

August 15, 2008 by 21 Comments


Hacks come in all forms, and psychological hacks are no different. [Noah Goldstein], a behavioral scientist at the University of Chicago, has written a book in which he details scientifically proven methods of persuading others. One of these methods stands out as being particularly useful at alleviating one of the most aggravating aspects of modern life: dealing with customer service representatives over the telephone.

The trick? Be nice, compliment the rep on doing a good job, and offer to write a letter of recommendation. Since it stands to reason that the customer service rep is probably having a crappier day than you (imagine having to talk to a hundred annoyed people five days a week and you’ll get the idea), making the rep feel appreciated is likely to make them want to do more for you in return.

[photo: brycej]

[via BoingBoing]