Sometimes in the never-ending progression of technology, people take wrong turns. They pursue dead-ends they believe represent a bright future, often in spite of obvious indications to the contrary. IBM doggedly insisting Micro Channel Architecture was the future of PC hardware, for example, or Nokia’s seeming inability to recognise that the mobile phone experience had changed for ever when the first iPhones and Android devices appeared.
Every once in a while, that collective delusion grips an entire industry. All the players in a particular market nail their colours to a technology, seemingly without heed to what seems with hindsight to have been a completely obvious threat from the alternative that sidelined them. It is a tale of personal experience that prompts this line of thought, for the industry that tempted me away from hardware to a career in electronic publishing in the early 1990s was CD-ROM multimedia.